Post by account_disabled on Dec 4, 2023 4:35:16 GMT
When creating a web advertising campaign , the following question must have arisen within your marketing team: should we redirect the ads to the website or to a landing page? While websites are usually full of a large amount of information, landing pages (also called landing pages ) aim to get people to contact a business quickly . This is why it may be advisable to use them. Indeed, such pages do not encourage browsing for several tens of minutes. The goal is for people to fill out a contact form or end up calling the company directly . How to create an effective and relevant landing page to increase sales? The experts from our web marketing agency answer the question with this article.
What is a landing page? Why make a landing page? How to create a landing page? 1. The structure of the landing page Do not put a menu Place your selling points at the top of your landing page Use the same tone as your ad 2. The Design of a Landing Page A responsive landing page 3. Clear Phone Number List calls to action available regularly throughout the reading 4. Forms 5. The expertise of your product or team A landing page to optimize your advertising campaigns WHAT IS A LANDING PAGE? By definition, a destination page (or landing page) is a web page on which Internet users will “land” after clicking on the link to an online ad .
A landing page must display content related to the theme of the ad on which the user clicked. For example, if the Internet user is looking for a yoga teacher, the landing page should specifically detail the yoga clboaty mcboatfacees available and not all the sports that you offer in your establishment. Once the user has performed the action you expect of them, for example filling out a form, they are usually redirected to a thank you page. To give you a more visual example, here are some from Instapage . uber landing page landing page WHY MAKE A LANDING PAGE? Landing pages have many advantages, but the main one is to facilitate the conversion of Internet users.
What is a landing page? Why make a landing page? How to create a landing page? 1. The structure of the landing page Do not put a menu Place your selling points at the top of your landing page Use the same tone as your ad 2. The Design of a Landing Page A responsive landing page 3. Clear Phone Number List calls to action available regularly throughout the reading 4. Forms 5. The expertise of your product or team A landing page to optimize your advertising campaigns WHAT IS A LANDING PAGE? By definition, a destination page (or landing page) is a web page on which Internet users will “land” after clicking on the link to an online ad .
A landing page must display content related to the theme of the ad on which the user clicked. For example, if the Internet user is looking for a yoga teacher, the landing page should specifically detail the yoga clboaty mcboatfacees available and not all the sports that you offer in your establishment. Once the user has performed the action you expect of them, for example filling out a form, they are usually redirected to a thank you page. To give you a more visual example, here are some from Instapage . uber landing page landing page WHY MAKE A LANDING PAGE? Landing pages have many advantages, but the main one is to facilitate the conversion of Internet users.